The U.S. military command in Baghdad acknowledged for the first time yesterday that it has paid Iraqi newspapers to carry positive news about U.S. efforts in Iraq, but officials characterized the payments as part of a legitimate campaign to counter insurgents’ misinformation.
In a statement, the command said the program included efforts, "customary in Iraq," to purchase advertising and place clearly labeled opinion pieces in Iraqi newspapers.
But the statement suggested that the "information operations" program may have veered into a gray area where government contractors paid to have articles placed in Iraqi newspapers without explaining that the material came from the U.S. military and that Iraqi journalists were paid to write positive accounts.
The episode has sparked an intense debate at the Pentagon and beyond, as military officials in Washington said privately that they are troubled by the situation and media experts said the program violated standard journalistic practices.
The controversy has also fanned a debate that has been underway for months in military circles about the role that information operations should be playing in nontraditional conflicts such as the Iraq situation.
The term covers a wide range of activities - some open, some not - intent on undermining an enemy by fooling, confusing or refuting him.
US military officials said third parties -- including the Washington-based Lincoln Group - were sometimes hired to distribute the articles to newspapers to protect publishers that might have been targeted by insurgents if they were known to accept material from the military.
Proponents of such tactics argue that different standards should be applied to what is permissible in a combat zone such as Iraq than, say, in the United States or other stable democracies.
Although the idea of the military using covert methods to get favorable information into print appears unethical at home, the argument goes, there are mitigating circumstances justifying such tactics in Iraq.
"We counter the lies, intimidation, and pure evil of terror with factual stories that highlight the heroism and sacrifice of the Iraqi people and their struggle for freedom and security," Laurie Adler, a spokeswoman for Lincoln Group said.
In a statement, the command said the program included efforts, "customary in Iraq," to purchase advertising and place clearly labeled opinion pieces in Iraqi newspapers.
But the statement suggested that the "information operations" program may have veered into a gray area where government contractors paid to have articles placed in Iraqi newspapers without explaining that the material came from the U.S. military and that Iraqi journalists were paid to write positive accounts.
The episode has sparked an intense debate at the Pentagon and beyond, as military officials in Washington said privately that they are troubled by the situation and media experts said the program violated standard journalistic practices.
The controversy has also fanned a debate that has been underway for months in military circles about the role that information operations should be playing in nontraditional conflicts such as the Iraq situation.
The term covers a wide range of activities - some open, some not - intent on undermining an enemy by fooling, confusing or refuting him.
US military officials said third parties -- including the Washington-based Lincoln Group - were sometimes hired to distribute the articles to newspapers to protect publishers that might have been targeted by insurgents if they were known to accept material from the military.
Proponents of such tactics argue that different standards should be applied to what is permissible in a combat zone such as Iraq than, say, in the United States or other stable democracies.
Although the idea of the military using covert methods to get favorable information into print appears unethical at home, the argument goes, there are mitigating circumstances justifying such tactics in Iraq.
"We counter the lies, intimidation, and pure evil of terror with factual stories that highlight the heroism and sacrifice of the Iraqi people and their struggle for freedom and security," Laurie Adler, a spokeswoman for Lincoln Group said.